Vision Card is a one-pager that explains your concept in a simple way by answering a number of key questions. It is similar to a pitch but is a bit more detailed!
Bridge the information gap between teams as it explains to an ‘implementation team, for example (or anyone!) why they are designing a certain product and for whom. It ensures teams are aligned on the proposed solution.
Typically, at the implementation phase when the prototype is validated and is ready to be developed as a solution, however, it can be done whenever you need to communicate what the concept is.
30 min
± 1 hour
3-5
Project managers, product development team, and other key project stakeholders
Gather the insights on post it notes from the previous work you have done (previous activities) displaying the problem, persona, needs, value proposition, the solution and features
Collectively as a group answer the questions 1-7 as shown in the template
Individually, sketch how you envision the solution would be (such as features, context of use, design, etc..)
Vote on the sketch that most closely communicates the solution
Align as a team on the information presented in the card and present it to the team involved in the development of the product
Vision card
Try it for yourself using the pre-made activity template.
Our templates have been created using Miro, a digital whiteboard tool. If you’re new to the tool you can check out this demo or reach out to a member of the design team for support.
If you’d like help with planning or facilitation, reach out to one of HP’s design thinking experts and we’ll work to help understand the challenge and get you started.
